about
I’m a designer with a strong passion towards technology, psychology and all things beautiful. I design visual concepts, user interfaces and design systems dedicated to create seriously meaningful user experiences that answer questions and remove friction. I thrive in multi-disciplinary teams developing solutions that engage both the creators and the users. The intention: to alleviate suffering and make people’s lives better. Including my own.
jonna@adams.se
+31 6 48207470
cv
I have eight years of experience in design, including over six focused on user-centered B2B SaaS products in health-tech and fintech. I started my career in Malmö, Sweden, creating digital content, and gradually transitioned into UX/UI. Currently I’m in Amsterdam working with a fantastic team on AI-powered tools that help accounting firms stay compliant. I enjoy working across the full product lifecycle, from user research and discovery to shaping product strategy and crafting intuitive, effective UI.
Work experience
Product Designer
ComplianceWise / Amsterdam, Netherlands
April 2025 – current
Product Designer
Quin MD / Amsterdam, Netherlands
Nov 2021 – Jan 2025 (3 yrs 4 mos)
Product Designer
Visma Yuki / Rotterdam, Netherlands
Oct 2019 – Oct 2021 (2 yrs)
UI/UX Designer
Trialbee / Malmö, Sweden
Jun 2018 – Sep 2019 (1 yr 4 mos)
Graphic Designer
Navigator Communications / Malmö, Sweden
Mar 2017 – Jun 2018 (1 yr 4 mos)
Short-term and internships
Creative Assistant
Siteimprove Europe, Copenhagen
Jun 2016 - Jul 2016 (2 mos)
Graphic Designer / Internship
Ottoboni / Malmö, Sweden
Jan 2016 - May 2016 (5 mos)
Graphic Designer/ Internship
Wirtén Content Agency / Malmö, Sweden
Sep 2014 – Jan 2015 (5 mos)
Education
MA: Media & Communication Studies
Malmö University / Malmö, Sweden
2015 - 2017 (2 yrs) view thesis
BFA: Graphic Design (BFA)
Malmö University / Malmö, Sweden
2012 - 2015 (3 yrs)
Recent courses
Responsive Web Design: HTML CSS
FreeCodeCamp / freecodecamp.org
2025 (300 hrs) / view credentials
AI for designers
Interaction Design Foundation / interaction-design.org
2024 (100 hrs)
Accessibility: How to Design for All
Interaction Design Foundation / interaction-design.org
2022 (300 hrs) / view certificate
Emerge – Lead with courage
THNK School of Creative Leadership / Amsterdam (remote)
2021 (600 hrs) / view certificate
Emotional design – How to Make Products that People Will Love
Interaction Design Foundation / interaction-design.org
2021 (400 hrs) / view certificate